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New York|ABBA’s Popular Hologram Show Could Come to New York City
https://www.nytimes.com/2025/11/27/nyregion/abba-voyage-nyc.html
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ABBA Voyage, the popular London show, features holograph versions of the Swedish pop band when they were decades younger.
Nov. 27, 2025Updated 4:09 a.m. ET
New Yorkers have seen “Mamma Mia!,” the ABBA jukebox musical, come and go and come back again. Then a revival of “Chess,” another musical powered by tunes penned by members of the Swedish pop group, opened on Broadway earlier this month.
Now, New York City is wooing a third glitzy outpost of the ABBA-verse with a hefty tax break package to developers connected with ABBA Voyage, a popular London show looking to launch an American production.
Promoters of the venture say it will bring a $500 million construction project to the Far West Side of Manhattan, drawing fans to an unglamorous stretch of 11th Avenue.
The cost to taxpayers: roughly $50 million.
ABBA Voyage, which premiered in London in 2022, stars dancing holograms of young versions of the band members, who are now in their 70s and 80s: Agnetha Fältskog, Björn Ulvaeus, Benny Andersson and Anni-Frid Lyngstad. The show is advertised as showing them “performing for their fans at their very best.”
Backed by a live band, the four “Abbatars” have drawn millions of spectators to the ABBA Arena in London, a custom-built venue specifically designed to support the high-tech production.
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